SAULT STE. MARIE, ON – Ontario Lottery and Gaming Corporation (OLG) is pleased to make fourth quarter (January 1 – March 31) payments totaling $27,301,476 to 29 communities that host gaming facilities.

During OLG’s fiscal year (April 1, 2024 to March 31, 2025), these 29 communities have received $142,468,008.

These payments to host communities are based on a formula in the Municipality Contribution Agreement that is consistently applied across all land-based casino sites in Ontario using a graduated scale of gaming revenue at the hosted site. 

“Host gaming communities are made stronger through OLG’s Municipality Contribution Agreement payments as these revenues support local programs and infrastructure,” said Stan Cho, Minister of Tourism, Culture and Gaming. “Gaming sites continue to provide good local jobs and other positive economic impacts across the province.”

Since 1994, host communities have received almost $2.5 billion in non-tax gaming revenue.

OLG is proud to share proceeds of casino gaming with local communities, contributing to economic development including infrastructure and job creation. Payments to host communities are part of OLG’s commitment to Ontario, which includes reinvesting 100 per cent of OLG’s profits back into the province.

Over the past nine years, service providers have invested more than $2.5 billion in private sector capital investment across the province. These investments have led to the development and opening of seven new casinos, one large scale resort development, numerous gaming floor expansions and new non-gaming amenities.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $62 billion for the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

 

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario 

OLG.ca

 

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CONTACT:

OLG MEDIA RELATIONS

1-888-946-6716

SAULT STE. MARIE, ON – Ontario Lottery and Gaming Corporation (OLG) is pleased to make third quarter (October 1 – December 31) payments totaling $33,502,228 to 29 communities that host gaming facilities.

So far, during OLG’s fiscal year (April 1, 2024 to March 31, 2025), these 29 communities have received $115,166,532.

These payments to host communities are based on a formula in the Municipality Contribution Agreement that is consistently applied across all land-based casino sites in Ontario using a graduated scale of gaming revenue at the hosted site. 

“Host municipalities across Ontario gain tangible benefits from the jobs and economic activity fostered by land-based gaming in their community,” said Stan Cho, Minister of Tourism, Culture and Gaming. “In addition, OLG’s host payments fund critical infrastructure, parks and recreation facilities, and countless local programs and initiatives that help make our communities better places to live, work, and play.”

Since 1994, host communities have received more than $2.2 billion in non-tax gaming revenue.

OLG is proud to share proceeds of casino gaming with local communities, contributing to economic development including infrastructure and job creation. Payments to host communities are part of OLG’s commitment to Ontario, which includes reinvesting 100 per cent of OLG’s profits back into the province.

Over the past eight years, service providers have invested more than $2.5 billion in private sector capital investment across the province. These investments have led to the development and opening of seven new casinos, one large scale resort development, numerous gaming floor expansions and new non-gaming amenities.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $62 billion for the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario

OLG.ca

Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

 

PlaySmart.ca

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ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:

OLG MEDIA RELATIONS

1-888-946-6716

SAULT STE. MARIE, ON – There are two weeks left to claim an ENCORE prize worth $10,000 from the Friday, November 24, 2023 LOTTO MAX draw. The winning numbers were 5­­ – 4 – 5 – 7 – 7 – 8 – 0, and the winning ticket was sold in Pembroke.

Players must match the first six of the seven ENCORE numbers in exact order to win the $10,000 prize. Players have one year from the draw date to claim their prize.

OLG makes sure the right prizes are paid to the right people every time.

Our prize claim verification ensures that prize ownership and eligibility is confirmed before a prize is paid. If you believe you bought the winning ticket, or perhaps lost it, please be prepared to provide specific details including where and when your ticket was purchased when calling OLG Customer Care at 1-800-387-0098.

OLG offers players several convenient ways to check lottery tickets:

• Scan your ticket using the OLG App.

• Check the winning numbers on OLG.ca or sign up to have the winning numbers emailed to you.
• Call the OLG WIN! Line at 1-866-891-8946.
• Visit a lottery retail location and use the self-serve ticket checker or hand your ticket to the retailer.

 

So that you don’t forget to claim your lottery prize, OLG asks you to:

• Sign your ticket right after it’s purchased.
• Keep the ticket in a safe and memorable location until draw time.
• Check the ticket as soon as the draw is complete; or
• Never lose a ticket when making your lottery purchase on OLG.ca – and receive email notification if your ticket has won a prize.

 

Information about unclaimed tickets can be found on the OLG.ca Unclaimed Tickets page.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

TORONTO, ON – The Ontario Lottery and Gaming Corporation (OLG) is thrilled to be selected to host the 2025 North American Association of State and Provincial Lotteries (“NASPL”) Annual Conference and Trade Show in beautiful Niagara Falls, Ontario.

The 2025 NASPL Annual Conference and Trade Show will run from September 9-12, 2025. The conference brings people together from the United States, Canada, and around the world, with a focus on education, networking, and the advancement of the sector.

“We are excited to host the NASPL conference in 2025 — the same year OLG celebrates its 50^th anniversary of delivering fun and excitement to Ontarians,” said Duncan Hannay, President and CEO of OLG. “Over the last 50 years, the lottery industry in North America has changed significantly and we’re proud to be part of an event that will explore the opportunities that lie ahead for lottery in the next 50 years and beyond”.

OLG is working with NASPL as they put together an agenda of speakers and panels for the 2025 conference that will look towards the future of lottery. Topics will include challenges and opportunities presented by Artificial Intelligence, the importance of strong cybersecurity, and strategies to attract new audiences.  

“With membership representing 53 lottery organizations across North America, NASPL serves as a platform for sharing exclusive research and data, standards and best practices, and networking and learning opportunities,” said David Gale, NASPL’s Executive Director. “Our annual conference is central to that purpose. This year, we are also excited to bring back our annual trade show, featuring the vendor community and Associate Member partners who are vital contributors to our mission. We are delighted to bring this premiere industry event to Niagara Falls, Canada, in 2025.”

For more information about NASPL and the annual conference, visit https://www.naspl.org.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
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Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
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ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

On top of offering the largest jackpots in Canada, LOTTO MAX is about to give players the chance to win even more prizes with the LOTTO MAX Dream Big Event. 

For every eligible* $5 Lotto Max play purchased from Sept. 5 to Oct. 21, 2024, players can earn 5 entries for chances to win 30 weekly prizes of $10,000 and the grand prize of $1 million.  

Entries will go toward the weekly prize draw according to the date they are entered and will also have a chance to win the $1-million grand prize draw. 

The LOTTO MAX Dream Big Event is available for players across Canada who have registered eligible online accounts with Atlantic Lottery, Loto-Québec, OLG**, WCLC or BCLC, respectively. Creating a new online account is easy and can be done anytime to participate. 

For more information, and full contest Rules and Regulations visit:  LottoMaxDreamBig.ca

Quick facts:  

• The LOTTO MAX Dream Big Event will run from Sept. 5 to Oct. 21, 2024.
• Each eligible $5 spent on LOTTO MAX during the event period can earn 5 contest entries.
• Entries earned from eligible online purchases are entered into the applicable weekly draw for the week in which they are purchased by the participant. ***
• Entries earned from eligible retail purchases are entered into the draw for the week that they are input into the contest site by the participant.
• Every entry is also entered into the draw for the $1 million grand prize draw.

 

* Contest requirements vary by eligible participant’s resident province/territory. For full Contest Rules and Regulations visit LottoMaxDreamBig.ca. No Lotto Max Play Necessary. 

**Eligible participants residing in Ontario must have an account on winnersedge.ca to participate and are not required to have an account on OLG.ca to participate. 

***Eligible participants residing in Ontario can only participate in the LOTTO MAX Dream Big Event through the purchase of an eligible LOTTO MAX play at a participating OLG retailer in Ontario. Online purchases of LOTTO MAX tickets on OLG.ca are not eligible and will not result in any entries.  

 

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FOR MORE INFORMATION, CONTACT MEDIA RELATIONS IN YOUR REGION:  

Atlantic Lottery Corporation (ALC) 

Greg Weston 

[email protected] 

506-867-5800 ext. 5569 

 

Loto-Québec 

[email protected]  

514-499-5151 

 

OLG Media Relations 

1-888-946-6716 

 

Western Canada Lottery Corporation (WCLC) 

[email protected] 

 

BCLC 

[email protected] 

604-225-6460 

 

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

SAULT STE. MARIE, ON – There are two weeks left to claim a LOTTO 6/49 prize worth $2,500,000 from the August 16, 2023 LOTTO 6/49 draw. The winning selection for this prize was 2 – 3 – 6 – 7 – 17 – 27 and the winning ticket was sold in Toronto.

Players must match all six numbers to win the jackpot prize and have one year from the draw date to claim their prize.

OLG makes sure the right prizes are paid to the right people every time.

Our prize claim verification ensures that prize ownership and eligibility is confirmed before a prize is paid. If you believe you bought the winning ticket, or perhaps lost it, please be prepared to provide specific details including where and when your ticket was purchased when calling OLG Customer Care at 1-800-387-0098.

 

OLG offers players several convenient ways to check lottery tickets:

• Scan your ticket using the OLG App.
• Check winning numbers on OLG.ca or sign up to have the winning numbers emailed to you.
• Call the OLG WIN! Line at 1-866-891-8946.
• Visit a lottery retail location and use the self-serve ticket checker or hand it to the retailer.

 

So that you don’t forget to claim your lottery prize, OLG asks lottery players to:

• Sign their ticket right after it’s purchased.
• Keep the ticket in a safe and memorable location until draw time.
• Check the ticket as soon as the draw is complete; or
• Never lose a ticket when making your lottery purchase on OLG.ca and receive email notification if your ticket has won a prize.

 

Information about unclaimed tickets can be found on the OLG.ca Unclaimed Tickets page.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

TORONTO, ON – Ontario Lottery and Gaming Corporation (OLG) has begun the gradual rollout of self-serve lottery in select retail locations across the province. The launch follows a successful pilot of a small number of terminals that took place earlier this year in the GTA and Sault Ste. Marie.

This new self-serve approach to purchasing lottery products was well-received in the pilot, with customers appreciating the convenience and variety of options. Through the terminals, customers can purchase all national and regional draw-based lottery games, as well as a variety of INSTANT products, using debit and credit cards (including Google Wallet and Apple Pay). While self-serve lottery offers a new, convenient option, consumers will continue to have the choice to purchase lottery tickets at retail counters and online at OLG.ca.

“Improving the customer experience is a priority for OLG and expanding self-serve lottery gives Ontarians a great new way to buy their favourite lottery games,” says Nancy Kennedy, OLG’s Chief Lottery and Customer Officer. “When OLG’s lottery business grows, it also means more commissions for hardworking local retailers, as well as more money going right back into Ontario communities.” 

OLG engaged its retail partners and other industry stakeholders to inform and collaborate on the introduction of this safe, secure and convenient access to lottery products. Full rollout will continue into 2025 with up to 1,400 self-serve lottery terminals in place across the province.

As with all its products, OLG prioritized player health in the development of self-serve lottery, with age verification and tailored responsible gambling messaging fully integrated into the terminals. As an additional security measure, the terminals can be disabled remotely by the retailer.

For more information on self-serve lottery and to find a terminal in your community, visit our website. Locations will be updated on OLG’s website as self-serve lottery continues to rollout across the province.

Every play with OLG is a winning one because all profits are reinvested into communities. Last fiscal year, OLG delivered $2.4 billion back to Ontario, with the sale of lottery tickets making up almost half of that amount.   

OLG promotes responsible gambling and is committed to helping players create and maintain smart play habits. PlaySmart, OLG’s award-winning program, helps players enjoy games in a responsible way. 

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

TORONTO, ON – Ontario Lottery and Gaming Corporation (OLG) today announced it is exercising its option to further extend its casino operating agreement with Caesars Entertainment Windsor Limited (Caesars), the current operator of the Windsor Casino, for an additional seven months to March 2026.

In August 2022, OLG announced it was extending its contract with Caesars, under the same terms and conditions, by one year to August 2025. The extension included the option for OLG to further extend the term for a minimum of six months and up to a maximum of 12 months, ending no later than August 2026.

OLG is currently conducting a competitive procurement process to select a highly qualified service provider to handle day-to-day operations of the Windsor Casino.

The service provider will help ensure the long-term competitiveness of the site — so it can continue generating economic benefits for the local community and for Ontario. Extending the current operating agreement will ensure sufficient time to complete the procurement process and transition the day-to-day operations to the successful proponent.

The integrity of the procurement process is of the utmost importance to OLG.

Public procurements are complex and involve information of a commercially sensitive nature. As a result, procurement details and the names of pre-qualified proponents will not be released by OLG while the process is ongoing.

Additionally, there will be no further communication by OLG about the Windsor Casino procurement until the selected service provider is announced. OLG expects to announce the successful proponent by spring 2025.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

SAULT STE. MARIE, ON – Ontario Lottery and Gaming Corporation (OLG) is pleased to make first quarter (April 1 – June 30) payments totaling $43,605,447 to 29 communities that host land-based casinos.

These payments to host communities are based on a formula in the Municipality Contribution Agreement that is consistently applied across all land-based casino sites in Ontario using a graduated scale of gaming revenue at the hosted site. 

“Investing OLG’s profits back into host communities is another example of our government’s continued efforts to strengthen local infrastructure and community programs,” said Stan Cho, Minister of Tourism, Culture and Gaming. “We remain focused on working with our municipal partners to ensure that communities across Ontario have the supports in place to empower their residents to lead active, fulfilling lives and enable local businesses to thrive.”

Since 1994, host communities have received more than $2.1 billion in non-tax gaming revenue.

OLG is proud to share proceeds of casino gaming with local communities, contributing to economic development including infrastructure and job creation. Payments to host communities are part of OLG’s commitment to Ontario, which includes reinvesting 100 per cent of OLG’s profits back into the province.

Since 2017, casino service providers have invested more than $2.2 billion in private sector capital across the province. These investments have led to the development and opening of seven new casinos, one planned development and numerous casino expansions and non-gaming amenities.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

SAULT STE. MARIE, ON – There are two weeks left to claim a MAXMILLIONS prize worth $1 million from the Friday, July 21, 2023 LOTTO MAX draw. The winning selection for this prize was 01 – 26 – 33 – 34 – 41 – 47 – 49 and the winning ticket was sold in Richmond Hill.

Players must match all seven numbers to win a MAXMILLIONS prize and have one year from the draw date to claim their prize.

OLG makes sure the right prizes are paid to the right people every time.

Our prize claim verification ensures that prize ownership and eligibility is confirmed before a prize is paid. If you believe you bought the winning ticket, or lost it, please be prepared to provide specific details including where and when your ticket was purchased when calling OLG Customer Care at 1-800-387-0098.

OLG offers players several convenient ways to check lottery tickets:

• Scan your ticket using the OLG App.
• Check winning numbers on OLG.ca or sign up to have the winning numbers emailed to you.
• Call the OLG WIN! Line at 1-866-891-8946.
• Visit a lottery retail location and use the self-serve ticket checker or hand it to the retailer.

So that you don’t forget to claim your lottery prize, OLG asks lottery players to:

• Sign their ticket right after it’s purchased.
• Keep the ticket in a safe and memorable location until draw time.
• Check the ticket as soon as the draw is complete; or
• Never lose a ticket when making your lottery purchase on OLG.ca – and receive email notification if your ticket has won a prize.

 

Information about unclaimed tickets can be found on the OLG.ca Unclaimed Tickets page.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

TORONTO, July 4, 2024 – You’ve heard of “dress for the job you want,” but what about dressing for the dream you want? The Ontario Lottery and Gaming Corporation (OLG) and LOTTO MAX are giving Ontarians the chance to do just th­­­at with a new limited-edition upcycled clothing collection that also includes a lottery bonus that can be used toward one year’s worth of LOTTO MAX tickets.*

The LOTTO MAX Thrift Drop collection includes a limited number of handmade hoodies, jackets and shirts made entirely from thrifted textiles. International fashion designer, Kevin Leonel, known for his nostalgic, high-fashion pieces made from upcycled and reimagined sports memorabilia, created the LOTTO MAX-inspired unique thrifted collection.

“I’m a dreamer, myself. That’s how I got to be here, doing what I love,” said Kevin Leonel. “Numbers can be special for people. It’s a way to connect with your dreams. My team and I really enjoyed assembling these pieces for LOTTO MAX knowing each number we sewed on could give someone the chance to go from retro to riches.”

Each one-of-a-kind piece of wearable art features seven numbers sourced from thrifted textiles which could be used as the seven numbers players pick when they play LOTTO MAX.

The LOTTO MAX Thrift Drop collection goes on sale on July 22, 2024. Sign up on OLG.ca/ThriftDrop by July 21, 2024 to receive a link to the sale website as soon as it becomes available (quantities are limited).

Ontarians can also check out the LOTTO MAX Thrift Drop Pop-Up at The Well in Toronto from July 12 – 14 to view the collection in-person, and get a chance to win a piece of the LOTTO MAX Thrift Drop collection for FREE, 1x $500 Ticket Master Gift Card, and 1x $100 OLG Gift Card.**

“LOTTO MAX Thrift Drop combines fun with style, while maintaining OLG’s commitment to give back to local communities,” said Melissa Finley, Director, National Draw Based Games, OLG. “The last time LOTTO MAX dropped a clothing line, it sold out in 24 hours. We wanted to give more Ontarians the chance to not just look like a million bucks, but to experience the thrill of LOTTO MAX and have a chance to win millions, too.”

The Thrift Drop Collection includes one-of-a kind garments in four styles:

• Knitted Split Hoodie
• Vintage Lace Jacket
• Vintage Lace Shirt
• Split T-Shirt

 

LOTTO MAX Thrift Drop was inspired by recent sustainable consumer shopping trends and an increased demand for second-hand and vintage items. When asked, almost half of Canadians said they had purchased second-hand in 2023 (Statista). Year-over-year interest in thrifting has also surged about 48% online, according to NextAtlas. When speaking to Gen Z specifically, 83% of Gen Z already hope or are willing to thrift second-hand items (Thred Up).

The collection took five months to create, sourcing approximately 700 different textiles and over 7,000 numbers from thrift sellers. 

RETRO TO RICHES TO REINVESTMENT

All proceeds from the LOTTO MAX Thrift Drop collection will be donated to EcoEquitable, a registered charity based in Ottawa that is dedicated to reducing textile waste and empowering women through sewing skills development. 

OLG chose to partner with EcoEquitable because of their commitment to thrifting and upcycling, and their mission to educate and employ self-identifying newcomer women to sew professionally. Their mission is reflective of OLG’s core values of doing good for the people and communities of Ontario.   

OLG reinvests 100 per cent of its profits, including profits from LOTTO MAX, back into local Ontario communities. As one of the largest non-tax revenue generators for the province, OLG delivered $2.4 billion back to Ontario last fiscal year, with the sale of lottery tickets making up almost half of that amount.

ABOUT LOTTO MAX

LOTTO MAX players in Ontario have won over $8 billion since 2009, including 105 jackpot wins and 879 MAXMILLIONS prizes. LOTTO MAX is $5 per play and draws take place on Tuesdays and Fridays.

OLG promotes responsible gambling and is committed to helping players create and maintain smart play habits. PlaySmart, OLG’s award-winning program, helps players enjoy games in a responsible way.  

 

*Must be 18+ and Ontario resident to participate.  Terms and conditions apply, see link for more details. Must opt in by July 21, 2024 to receive early access.  Access does not guarantee the ability to purchase. Limited quantities available on a first come, first served basis. Limit of 1 clothing item per person. Each clothing item purchase is accompanied by a Lottery Bonus code (“Code”) redeemable on OLG.ca for one $260 CAD lottery bonus credited to a Player Account (which is approximately equal to 1 Lotto Max ticket per week for 52 weeks). Use of Code and Lottery Bonus subject to separate terms found here. OLG.ca account required. Codes must be redeemed by December 31, 2024. 

** No Purchase Necessary, Contest ends July 14. 18+, Ontario only, visit link for more details.

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 OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion for the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province. 

 

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario 

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PlaySmart.ca

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ConnexOntario – Problem Gambling Support: 1-866-531-2600 

Disponible en français  

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CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716

TORONTO, ON – Ontario Lottery and Gaming Corporation’s (OLG’s) new $2 INSTANT QUEST FOR GOLD game is here just in time for the 2024 Olympic and Paralympic Games!

Ontario’s Quest for Gold program supports high-performance amateur athletes, easing the financial burden of training and living expenses, enabling them to pursue their Olympic and Paralympic dreams.

OLG is proud to be a longstanding supporter of amateur athletes in Ontario. This year, the Quest for Gold tickets feature seven Ontario amateur athletes who have received Quest for Gold funding during their careers:

• Mariam Abdul-Rashid, Oshawa (Athletics)
• Khamica Bingham, Caledon (Athletics)
• Charlotte Bolton, Tillsonburg (Para Athletics)
• Kyra Constantine, Brampton (Athletics)
• Danny Demyanenko, Toronto (Volleyball)
• Gabriel Ferron-Bouius, Ottawa (Paralympic Canoe & Sprint Kayak)
• Ydris Hunter, Ottawa (Canoe, Sprint Kayak)

 

You can get to know each athlete here.

Every play with OLG is a winning one because 100 per cent of OLG’s profits support key government priorities – including support for amateur athletes. With each purchase of this limited-edition INSTANT lottery game, Ontarians also have a chance to win one of four top prizes of $35,000.

“OLG remains dedicated to supporting and promoting Ontario’s Quest for Gold athletes. This year’s $2 INSTANT QUEST FOR GOLD game highlights seven of Ontario’s high-performance athletes, including Olympians and Paralympians whose journeys have been made possible with help from Quest for Gold funding,” says Nancy Kennedy, OLG’s Chief Lottery and Customer Officer. “This is just one of the many ways OLG champions amateur sport in Ontario.”

The new $2 INSTANT QUEST FOR GOLD is available at retailers across Ontario. Get them while quantities last!  

OLG promotes responsible gambling and is committed to helping players create and maintain smart play habits. PlaySmart, OLG’s award-winning program, helps players enjoy games in a responsible way.

OLG is a crown agency that contributes to a better Ontario by delivering great entertainment experiences for our customers. Acting in a socially responsible way, OLG conducts and manages land-based gaming facilities; the sale of province-wide lottery games; Internet gaming; and the delivery of bingo and other electronic gaming products at Charitable Gaming Centres. OLG is also helping support the horse racing industry in Ontario. Since 1975, OLG has generated approximately $59 billion to the people and Province of Ontario to support key government priorities like health care; the treatment and prevention of problem gambling; and support for amateur athletes. Each year profits from OLG’s operations also support host communities, Ontario First Nations, lottery retailers and local charities across the province.

Play for Ontario – 100 per cent of OLG’s profits are invested in Ontario
OLG.ca
Follow on X @OLG_ca
Find us on Facebook/Instagram @OLG.ca

PlaySmart.ca
Knowledge you can bet on.
ConnexOntario – Problem Gambling Support: 1-866-531-2600

Disponible en français

CONTACT:
OLG MEDIA RELATIONS
1-888-946-6716