New limited-time Ontario lottery with Guaranteed $3 million Grand Prize Draw
#LIVINGTHELIFELOTTO

Toronto, ON - What kind of life do you dream of living? If the winter blues have you fantasizing about tropical destinations and convertible cars, the new LIVING THE LIFE LOTTERY from Ontario Lottery and Gaming Corporation (OLG) could help turn those dreams into reality.

Available only in Ontario, for a limited time and with a limited number of entries available, LIVING THE LIFE LOTTERY features a $3 million Grand Prize Draw, three Early Bird Draw prizes of $100,000 each and Secondary Prizes ranging from $1 million to $5,000 plus $20 Bonus Prizes. Add it all up and LIVING THE LIFE LOTTERY is offering up to $6 million in total prizes, and every entry issued could have three chances to win.

“With millions of dollars in Guaranteed Prize Draws and value pricing, LIVING THE LIFE LOTTERY is a unique experience for players,” says Wendy Montgomery, Vice President of Marketing & Sales at OLG. “And with extra prizes for playing in time for the Early Bird Draw, there’s lots of ways to picture yourself a winner. It could be your best selfie ever!”

LIVING THE LIFE LOTTERY is on sale now, but only until the Main Draw on March 31, 2015 or until all 6,172,840 possible Entries are sold. Entries purchased by 9 p.m. March 5, 2015 are eligible for the Early Bird Draw of three prizes of $100,000 each. The Main and Early Bird Draws are Guaranteed Prize Draws, meaning that for each prize, one winning entry will be drawn only from the entries issued. There are also thousands of $20 prizes available with the Bonus Draw on March 31 for matching the two-digit Bonus Number. Three draws means up to three ways to win with every entry.

Players have three purchase options: one entry for $5, three entries for $10 or seven entries for $20. Each entry consists of an eight-digit number with a dash separating the first six and last two digits. Entries are available by Quick Pick only.

LIVING THE LIFE LOTTERY FACT SHEET

Picture Yourself a Winner
OLG’s new LIVING THE LIFE LOTTERY is on sale now until March 31, 2015.

FAST FACTS ABOUT LIVING THE LIFE LOTTERY:

• With its $3 million Grand Prize, LIVING THE LIFE LOTTERY offers players the largest Guaranteed Prize Draw of any of OLG’s Ontario-only games.
• LIVING THE LIFE LOTTERY will only last until all available Entries are issued, or until the close of sales at 9 p.m. for the Main Draw and Bonus Draw on March 31, 2015.
• The Main Draw and Early Bird Draw are Guaranteed Prize Draws with one winning entry for each prize to be drawn only from the entries issued.
• The Early Bird Draw will be held March 5, 2015 and only the entries already sold by 9 p.m. that evening will be eligible to win.
• A limited number of LIVING THE LIFE LOTTERY entries are available. Every entry issued could have up to three chances to win if purchased before the March 5 Early Bird deadline.
• The odds of winning any LIVING THE LIFE LOTTERY prize will be determined by the total number of entries issued.

PRIZES INCLUDE:

• $3 million Grand Prize
• Secondary Prizes ranging from $5,000 to $1 million
• Three Early Bird Prizes of $100,000 each
• Thousands of $20 Bonus Prizes available for matching the last two digits of your entry with those drawn

PURCHASE OPTIONS:

• One Entry for $5
• Three Entries for $10
• Seven Entries for $20
• Quick Pick entries only, ENCORE is not available

For more information on LIVING THE LIFE LOTTERY please visit the game page on olg.ca.

OLG is a provincial agency responsible for province-wide lottery games and gaming facilities. Since 1975, OLG has provided nearly $40 billion to the Province and the people of Ontario. OLG’s annual payments to the Province have helped support health care; education, research, prevention and treatment of problem gambling; amateur sport through the Quest for Gold program; and local and provincial charities.

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